Market traders
The recent pandemic had a lasting impact on market traders. The following projects take a deep dive into exploring how the market traders can adapt and make more of an effect to stay afloat. The topics range from educating customers, the impact of buying local, healthier eating options and maintaining a level of customer loyalty within the market trading ecosystem.
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Projects

Grow Market

How might we transform the service of KL Wholesale market to accommodate healthier environment to all and meet shifting demand of community?
Envisioning future KL Wholesale Market in 2030 when urbanisation rapidly increases and a greater demand shift in healthier food choices and traceability

Heirloom

How might we help farmers leverage the exposure they are experiencing during the pandemic and educate consumers about the benefits of shopping local?
Heirloom is a platform that inspires and facilitates the continued support of local farmers by allowing customers to discover seasonal produce, connect with local farmers, and learn all about local farming

U&Me

How might we help market traders to evolve their services such that they attract more customers in long term?
Platform that connects traditional market dealers with the local community, U&Me provides attractive activities for customers to establish a long-term relationship with traditional markets

aas-paas

How might we attract new customers while retaining old ones, and not increasing the workload for him but at the same time increasing his profit?
aas-paas' is a platform that empowers local vegetable vendors against the growing competition from supermarkets by leveraging long-lasting relationships of trust with their customers. It strengthens neighbourhood communities by understanding a customer’s needs, and a vendor's supplying potential by way of crowd-requesting items. This fulfils the customer's specific requirements while reducing wastage and increasing profits for the vendor.